Question: How much does SEO cost in South Africa
Answer: Anything from R1500 to over R100k pm Pricing depends on what you need, the size of your website and the experience of the person or company providing the SEO service.
SEO Starter Packages
If you've never done SEO then there's still much to be gained by getting your website's basics up to date. It's also an affordable way to get you started with keyword ranking and content creation.
On & Off Page Optimisation
On & Off Page Optimisation
On & Off Page Optimisation
Need Custom SEO?
PRO TIP: Work with an SEO agency that prices their campaigns based on the hours they deliver. This ensures you'll receive tangible work each month.
4 Questions You Should Ask Your SEO Company
Are you asking the right questions? Relying on someone else to do something, that you don't know how to do, can be a daunting prospect. Here are four questions that when answered will give you a good idea of the level of service and expertise you’ll be getting regardless of your SEO knowledge.
Black or White Hat
Chances are good few would admit to using black hat techniques. But there is a way to see for yourself what sort of value your SEO company adds. Ask them to show you industry specific articles or comments they've created for their clients. Get URLs and read the content for yourself. Content should be written for people not search engines.
Search Volume and Buyer Intent
Confirm that you will be seeing search volumes and customer intent before they optimize your website. Ranking on page one for a keyword that has no buyer intent and search volume still qualifies as a page one result. With this kind of ranking your SEO company looks good but it doesn't add to your bottom line.
Who Creates the Content
Content plays a key role in ranking, But researching and creating that content is a time consuming job. Check who will be doing that (you or your SEO provider) Confirm costs if it’s not you. This is a hidden cost.
External Links / Backlinks
Ask up-front how they will get backlinks to your website. The last thing you need is Google penalizing you for having paid someone to leave spammy comments on thousands of websites. Google only penalises you, not the person who did the work.
PRO TIP: Use Google Analytics to work out how many site visitors it takes to get a new customer.
After the SEO Honeymoon is Over
The first year or two of your websites partnership with SEO can be a tremendous period of growth for your business. By this stage there's been a lot of keyword research, loads of strategist and best of all results. The hard work of creating a website that meets consumers needs and is ranking for high conversion keywords is done. Your internal systems are well hashed out and you're crushing it.
But like any good marriage now's when you need to start working at it. Because while SEO is a fantastic tool for boosting profits, there is a seldom discussed pitfall. 99%* of companies who win at SEO stop advertising on other mediums.
Which means that anything that moves you down the rankings is going to have a significant impact on your bottom line. Your eggs are all in one basket. Fortunately the solution is simple, don't be tempted to stop. Carry on with analysis, content creation and advertising.
* = not statistical
What is SEO
SEO is made up of a combination of activities that influence your websites ranking position. In a nutshell though, it has to do with your websites relationship with other websites and the internet community. Its sort of like a popularity contest. Like any contest it has official rules and technically speaking does not discriminate against smaller businesses. But the system is based on popularity. The more people that visit your website and the more 'other websites' link to you, the more Google sees you as being popular and the higher they rank you in search results.
SEO then is a process of researching a target audiences preference history and then modeling a website or marketing campaign so that it adheres to these preferences. The logic being that the more one identifies with a specific audience, the more likely that audience is to identify with you. Which as history shows is an ideal environment for further interactions. Such as members of that target audience stepping forward and identifying themselves as being a potential client.
Search engines don't have ears or eyes. So everything about SEO hinges on the written word aka keywords. Keywords can come from a variety of places. One of the first places we check is with you. That's right, your years of experience helping customers means you’ve heard the words customers think of when they're looking for you. Hello do you sell “X” or I need “Y”. Those words and phrases are your golden keywords. Another excellent place is online, specifically your competitors. We call it industry research. After that there's forums and online sales portals.
This research gets captured and analyzed and from it we pick the words you are most likely to get buyer specific traffic from.
We can only assist you if your website has been built with WordPress.
Limenco Design reserves the right to decide which SEO activities to perform and in which order these should be prioritized.
Limenco Design does not guarantee page one results or the time it will take for your keywords to rank.